Libby Peterek

Libby is a director of content strategy and digital experience leader based in Prophet’s Austin office. Her content strategy team connects content to strategic outcomes by synthesizing data, trends and business goals.

Libby is a visionary and multi-faceted digital leader with over 20 years’ experience in applying strategic vision, team development, and creative problem-solving skills. She specializes in content strategy, information architecture, digital strategy, workflows and processes, and digital storytelling to produce creative solutions for global industries.

She earned her MSIS from the School of Information at the University of Texas at Austin and her BA at the University of Illinois at Urbana-Champaign. A nature lover at heart, when she’s not untangling organizational challenges, she can be found outside, riding bikes, hiking the greenbelt, eating breakfast tacos, and getting things done.