EXPERT PROFILE

May Teng

Senior Associate, Verbal Branding
New York

May is a verbal branding specialist based in Prophet’s New York office. She delves into the verbal worlds of brands in healthcare, financial services, defense, professional services and tech—and then helps them tell their stories.

Before joining Prophet, she worked as a journalist at Business Insider’s Leadership desk, interviewing founders, executives and CEOs at companies like Facebook, Netflix, Salesforce and Citibank. Her reporting days sparked a fascination with organizational narratives. And they inspired her to collaborate with brands to tell their stories from the inside out.

May earned a B.A. in English and Mandarin Chinese from Georgetown University. She hails from Washington, D.C., and Jakarta, Indonesia, and speaks Bahasa Indonesia and Mandarin. When she’s not dreaming up brand voices or inventing names, she can usually be found at her local pottery studio or coffee shop.

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