Thinking
Prophet’s people never stop thinking of ways companies can do more to drive uncommon growth. See what’s been on our minds lately.
BOOK
David Aaker’s “The Future of Purpose-Driven Branding”
Learn how to guide, inspire and enable effective communication of a purpose-driven branding program.

NEW REPORT
Building Business Resilience Through Innovation
How the most successful organizations are using innovation to build resilience and drive long-term growth in an uncertain economic climate.
THOUGHT LEADER SPOTLIGHT
Aaker On Brands
Known as the “Father of Modern Branding,” Vice Chairman David Aaker is a pioneer in the science of marketing.

Altimeter Research
Altimeter analyst’s research on disruptive technologies, digital transformation, digital sales and marketing, customer experience and social business strategy help business leaders thrive.