Alex is a senior associate in Prophet’s London office. A specialist in the media and entertainment sectors, Alex is focused on helping clients navigate the challenges of today’s dynamic landscape, explore ways to commercialize creativity sustainably and guide their organizations towards growth.

Alex’s background includes a tenure at the Financial Times, where he specialized in building subscription businesses and a role at media and entertainment consultancy MTM.

Alex holds an MA in Philosophy, Politics and Economics from Trinity College, Dublin. In his free time, he enjoys rock climbing, DJing with his extensive vinyl collection and exploring London's vibrant cultural scene, particularly its rich theatre offerings.

Mishal holds a Bachelor of Arts and Master's Degree in Social and Political Sciences from Cambridge University.

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