VP of Demand Generation
Mason is an experienced demand generation marketer. He works with clients around the globe to leverage data, predictive technology and engaging content in order to build customer trust and accelerate growth.
He can quickly recognize client business needs and has a passion for developing integrated marketing and sales initiatives to create timely, personalized interactions across buyer touchpoints. He has a track record of success with clients including Symantec, AMD, Cylance, Memorial Hermann Health, OmniSci and SanDisk.
A thought leader on account-based demand generation, Mason believes an audience-first approach allows for truly unique solutions that not only successfully bind the marketing and sales teams but generate proven business results.
Mason is a graduate of The Edward R. Murrow College at Washington State University. Prior to Springbox, Mason honed his demand generation skills at the Kern Agency in Los Angeles and nFusion in Austin.