NEW YORK – Prophet, the global growth and transformation consultancy, is pleased to announce that Consultant, Sara Smoler was selected to be part of the 2022 Cannes Lions Brand Marketers Academy. The week-long program will host a variety of sessions and workshops about unlocking the power of creativity led by the world’s greatest brands and industry leaders.

The Brand Marketers Academy is a program designed to help promising young marketers develop and grow their careers. Acceptance into the academy is rigorous and highly selective. Smoler is just one of 30 marketing professionals chosen from a global pool of applicants

This is the latest achievement for Smoler in her already impressive career. She was previously named to Forbes 30 Under 30 List for marketing and advertising professionals. As a consultant at Prophet, Smoler focuses on driving growth for her clients through corporate development, strategic target search, and relationship-building activities alongside brand and activation engagements. Prior to Prophet, she managed business development at Ogilvy, driving revenue growth for the creative agency’s North American portfolio.

“We’re so proud and excited that Sara was one of the select few chosen to participate in the Cannes Lions Brand Marketers Academy, an organization that is synonymous with creativity and celebrating the best in marketing, branding, and advertising,” said Mat Zucker, senior partner and head of the Marketing and Sales practice. “At Prophet, we believe that the next generation of great marketing leaders is created today, and we are committed to mentoring and developing rising talent.”

Smoler said, “I’m honored to not only be participating in the academy but also representing Prophet on a global stage. I’m looking forward to understanding new and fresh perspectives, sharing best practices that I learn to apply them to our global clients as we help them unlock uncommon growth and advance their businesses.”

SHANGHAI, HONG KONG & SINGAPORE – Prophet, the global growth and transformation consultancy, continues to expand its leadership team and capabilities in Asia, appointing three new senior hires: Samuel Levy-Basse, Jolin Guan and Daniel Hu. The new leaders’ extensive expertise will help Prophet’s clients across Asia unlock uncommon growth and support the firm’s growth trajectory in the region.

Samuel Levy-Basse joins as a partner in Prophet’s Singapore office and will take on the key role of driving Prophet’s organization, innovation and digital transformation disciplines across Asia. Formerly the managing director of Capgemini Invent Hong Kong, Levy-Basse has over 15 years of experience in helping businesses drive digitally enabled innovation and growth.

“I am thrilled to join the Prophet team in Asia and I look forward to helping our clients reimagine their business strategy, culture and capacity for innovation by unleashing the power of digital transformation,” said Levy-Basse. “The future has arrived faster than expected and Asia is leading the way. This region will define the future of many of our clients and their growth.”

Jolin Guan, previously the managing partner and executive strategy director at Superunion Shanghai, joins Prophet as an associate partner in the Shanghai office. Guan brings deep experience in brand consulting, ethnographic insights and business innovation for both multinational and domestic companies in China.

“I’m delighted to join Prophet, a global consulting firm that’s well-respected in the industry and by clients alike,” said Guan. “With a great passion for helping local businesses grow, I look forward to providing invaluable business and branding solutions to our clients in China with the smart minds at Prophet.” 

Daniel Hu joins as associate creative director in Prophet’s Shanghai office where he will co-lead the design practice in China with Elaine Fok. Previously the creative director of Superunion Bangkok, Hu has over 15 years of experience and brings strong expertise in creating impactful brands as well as developing environmental graphics, wayfinding and signages.

“Joining Prophet not only means being part of the well-reputed global consultancy, but more importantly, it’s also about being a part of that journey, knowing how much we could accomplish together with so many talented minds,” said Hu.

“We are excited to welcome such an exceptional group of talent to Prophet’s growing leadership team in Asia,” said Alan Casey, partner and Asia regional lead at Prophet. “The deep expertise and proven impact brought by Samuel, Jolin and Daniel, will enable us to better deliver against our clients’ goals and strengthen our position as a trusted growth and transformation partner in the region.”

Prophet works with top regional and international companies such as AXA, ABInBev, Emart, Marriott and Samsung to unlock uncommon growth in this dynamic market and was recently named a top management consultancy by Forbes.

About Prophet

DUBAI – Prophet, a leading growth and transformation consultancy, has announced the opening of its Dubai office to serve the growth market in the GCC. The Dubai office will be Prophet’s Middle East hub for its customer-centric transformation capabilities and client support in the region.  

Leading the office in Dubai will be Rawan Darwish, former managing director at Brash, who joins as an associate partner bringing a deep understanding of the region and a track record of success working with prominent organizations across the MEA region.  

“Rawan’s extensive experience will be instrumental as we position Prophet as the leading business transformation partner in the region,” said Tobias Bärschneider, senior partner and EMEA regional lead at Prophet. “From brand strategy to corporate strategy, experience design to visual design, purpose to product, our team of strategic and creative experts bring the insight and expertise needed to enable transformative business opportunities.”  

“I’m thrilled to join Prophet at this time to help enable the firm’s ambitions to accelerate growth across the Middle East region and have the opportunity to grow the team here, bringing added value and strategic support to our clients,” said Darwish. “Prophet’s comprehensive set of capabilities that include our ability to deliver deep-rooted strategy, creative thinking and activation makes us a true end-to-end partner.” 

“The region has seen itself prioritizing transformation agendas over the past several years and we’ve been guiding clients through this challenging environment in order to future-proof their businesses,” continued Bärschneider. “The Middle East is where some of the most exciting transformations are poised to happen and our strategic expansion in Dubai will not only better service our ever-growing client base but also cater to the increasing demand for our services and solutions. We are excited to help other businesses in the Middle East unlock uncommon growth and achieve their ambitions in this dynamic market.” 

Prophet has been advising a widening portfolio of top regional and international companies such as Saudi Aramco, Qatar Media City, First Abu Dhabi Bank and Kitopi.

SAN FRANCISCO – Prophet, the global growth consultancy, announced that Cara Capretta has joined the firm as its new chief people officer. In her role, she will lead the global people team, providing the strategic vision to develop and implement a new and innovative talent strategy for the high-growth firm. Capretta will also serve as a member of the executive committee where she will help build an employer value proposition that drives the firm’s ability to attract, engage, develop and retain the highest quality talent in addition to championing the firm’s culture.  Capretta replaces Kevin O’Donnell who retired after 22 years at Prophet.

Capretta has more than 30 years of experience in the people and talent space. Most recently, she spent a decade in Oracle’s Human Capital Transformation practice, helping a wide range of companies and their chief human resource officers build more modern, business-oriented HR organizations supported by cloud-based technologies and workflow. Previously, Capretta was president and COO at Lominger, which was a pioneer in competency-based HR tools including 360 feedback, leadership development tips, behavioral interview guides and organizational assessment tools. The business was subsequently sold to Korn Ferry, one of the largest executive search firms, where she remained to lead the global deployment and adoption of these capabilities.

“From leadership development and succession planning to talent strategy and tech-enabled process scaling, Cara’s expertise is particularly relevant to the opportunities and challenges that lay ahead for Prophet,” said Michael Dunn, Prophet’s chairman and CEO. “She has so much for the firm to learn from and build upon, and she brings engaging, empathetic and positive energy to the role. Cara will be an asset to Prophet as we think about how to lead through this time of growth.”

“Cara has a wealth of experience which will help build a more inclusive culture that enhances our global talent strategy and fuels our growth,” said Chiaki Nishino, president. “I look forward to working with her closely to continue to drive that inclusive environment and elevating the voices of all our team members throughout all the levels of the firm.”

Capretta said, “Prophet is a rare organization that practices what it preaches. Prophet advises its clients with talent, growth and organizational culture strategies and uses those same ideas internally to create an organization that can attract and retain the best and brightest in their respective fields. I look forward to helping the firm excel in its next phase of growth.”

She is based out of Columbus, Ohio and will be affiliated with the Chicago office.

LONDON – For the fifth consecutive year, Prophet has been named as a top U.K. consultancy in the Financial Times’ coveted listing.

Compiled in partnership with the data company Statista, the FT’s fifth annual list reveals those consultancies most recommended by their peers and clients. In 2022, Prophet has again been endorsed for its expertise in both the marketing & brand and sales & customer relationship sectors.

“It is a real privilege to once again be recognized as a leading consultancy by the Financial Times,” said Tobias Bärschneider, senior partner and EMEA regional lead at Prophet. “The business has experienced significant growth over the past five years since we were first included in this list, hiring some outstanding new talent and strengthening our capabilities to enable us to accelerate our clients’ growth goals. There are exciting times ahead as we continue to grow in the U.K., progress our EMEA expansion more broadly and deliver transformational work at an even larger scale.”

The full list, and details of the survey’s methodology, can be found here.

AUSTIN – Prophet, a global consultancy, announced that it is expanding its healthcare expertise by adding Lindsey Conner Mosby as partner. Lindsey, who will be based in Prophet’s Austin office, will strengthen the firm’s healthcare expertise by applying her extensive background in experience and innovation to advance client transformation journeys.

With more than 20 years of experience working in healthcare innovation and strategy, she has helped both legacy and start-up healthcare players – including providers, payers, pharmaceuticals, and consumer health organizations – envision and execute programs spanning innovation and growth strategy; qualitative research; product and service design; organizational design, and change management.

“The past two years have forever changed the healthcare sector and companies need to be ready to evolve and provide the service and experiences that consumers desire,” said Jeff Gourdji, healthcare and brand and experience partner at Prophet. “Lindsey thrives in complex environments developing innovative strategies that drive success. She loves working with clients on their most mission-critical initiatives and we are thrilled that she is joining the Prophet team.”

Prior to joining Prophet, Lindsey was the global strategic design lead for Philips Design and Philips Healthcare Transformation Services. She also spent seven years building and leading the healthcare practice at frog Design and has worked with a number of leading healthcare organizations including Pfizer Consumer Health; The Mayo Clinic; Kaiser Permanente; Johnson & Johnson; Merck, and Cigna.

“I am delighted to begin my journey at Prophet,” Lindsey said. “This consultancy has had great success solving clients’ unique challenges and developing strategies to help them unlock uncommon growth. I look forward to helping healthcare organizations – the known and the new – create empowering, and even delightful, health and wellness experiences that resonate with the people they serve.”

LONDON – Prophet, the global growth and transformation consultancy, announced today that Dan Truman has joined the firm as a partner in its London office. Truman will take on a key role in driving the continued growth and digital transformation of Prophet’s marketing and sales practice in EMEA, bringing his extensive expertise to help Prophet’s clients drive uncommon growth.

Truman, who will also serve on the EMEA Leadership Team, brings 20 years of digital transformation consulting experience and joins Prophet from Infosys Consulting where he led the European digital practice, delivering customer-centric growth strategies for global organizations across multiple industries. Prior to this, Truman held senior consulting positions at Publicis Sapient and spent 11 years at Capgemini (now Capgemini Invent), where he helped to grow its digital transformation capability. Earlier in his career, Truman also held brand-side positions at UBS and Merrill Lynch HSBC.

“I‘m super excited to be joining Prophet at this time to help expand their digital transformation consulting footprint in the EMEA market,” said Truman. “Given Prophet’s heralded pedigree in transformation consulting, I look forward to helping our clients leverage their digital investments to drive enhanced customer experiences at scale.”

Throughout his career, Truman has provided strategic guidance to renowned companies, helping the likes of Burberry, Unilever, SABMiller, Sky and Lloyds Banking Group accelerate their digital transformation agendas.

“We are thrilled to welcome Dan to our ever-growing team of transformational growth leaders at Prophet,” said Tobias Bärschneider, senior partner and EMEA regional lead at Prophet. “Our firm remains focused on serving our clients in a time of unprecedented change. Dan’s customer-centric approach and wealth of experience working in industry, consulting and digital agencies will be of critical value to our clients as they look to accelerate their digital transformation journeys.”

About Prophet

ZURICH – Prophet, the global growth and transformation consultancy, has announced that Thomas Wildberger, the former CEO and creative director at Publicis Switzerland, has joined as a partner. Wildberger will be part of the EMEA Leadership Team as well as heading up the firm’s office in Zurich where he will bring his extensive creative and brand expertise to drive the transformation of Prophet’s Swiss and international clients.

“It’s the age of transformation, so, why not start with myself?” said Wildberger on his move. “It’s time to reframe the real value great creativity can bring to the strategic challenges of business growth and transformation today and its implementation into organizational development. Having also had the pleasure of working with Prophet in the past, on the relaunch of Orange and development of the Salt brand, I’m delighted – and safe in the knowledge – to be joining such a high caliber team of strategic and creative experts.”

Prior to Publicis, Wildberger worked for many years in Germany, including at Jung von Matt and Springer & Jacoby in Hamburg, as well as at his own agency, Römer Wildberger, in Berlin. He has advised national and international corporations such as Migros, Ferrero, UBS, BMW and Mini. Wildberger was named “Advertiser of the Year” in 2016 by Werbewoche magazine and has been recognized for the award-winning campaigns he designed for SWISS.

“Switzerland is a strong market for our EMEA business and having Thomas at the helm in Zurich, with his broad expertise and strong client relationships, will make him an indispensable partner, to our clients and their transformation journeys,” said Tobias Barschneider, senior partner and EMEA regional lead at Prophet. ” We are thrilled to welcome Thomas, as he is an excellent fit for Prophet’s philosophy of closely combining creativity and strategy.”