CMO Transformation

Chief marketing officers are continually facing challenges in transforming their strategy, questioning what marketing should do, how it works, and its value to the enterprise. This mindset can put CMOs on the defensive – potentially shrinking the role of marketing in their organization and often shortening their tenure. However, those who get in front of change can expand the role that strategic marketing plays in the corporate agenda. Prophet helps marketing leaders create a strategic roadmap of integrated digital actions that increase agility and speed growth.

WHAT WE OFFER

Marketing Transformation Agenda & Roadmap 

Transformation Management Approach 

Allocations & Resource Management 

Value Propositions 

Accelerating Digital Selling 

Digital Marketing Excellence 

Customer Growth Strategy 

Modern Marketing Organization

OUR EXPERTS