PRESS RELEASE

Prophet acquires JBi Digital to expand end-to-end digital capabilities 

August 03, 2026

Acquisition adds website strategy, design and development expertise for clients across EMEA and North America

LONDON – Leading strategy and creative firm Prophet has expanded its digital offering by acquiring JBi Digital, an award-winning London-based digital transformation agency.

The acquisition brings JBi Digital’s website development capabilities into Prophet’s broader service offering, enabling the consultancy to offer more holistic opportunities in website design and build to clients across EMEA, including the UK, Germany, Middle East, and Switzerland. The acquisition will also better enable Prophet to support more web-based projects for its clients in the United States.

Pictured: David Gelb (JBi Digital), Michaela Grimberg (Prophet), Tobias Bärschneider (Prophet), and Raj Bawa (JBi Digital)

​​​Founded in 2008, JBi Digital brings proven expertise in designing and delivering large-scale digital platforms for enterprise, public sector, and regulated-sector clients.

By combining Prophet’s expertise in growth and business transformation with JBi’s digital ​​strategy and technical execution capabilities, the acquisition will provide an integrated service across the entire value chain, from inception through to execution and ongoing optimization of digital products and experiences. The acquisition will also enable JBi Digital to serve its existing clients under the Prophet umbrella while expanding its capabilities through access to Prophet’s broader strategic and transformation expertise, enhancing the value it delivers to clients.

Tobias Bärschneider, Senior Partner and EMEA Regional Lead, Prophet said:

​​​“Clients increasingly want one partner that can connect growth strategy with delivery. This acquisition is a natural and intentional evolution of Prophet’s capabilities, enhancing our ability to combine strategy, experience, technology and execution to help clients close the gap between ambition and impact.

“This acquisition strengthens our end-to-end capabilities across EMEA and expands the support we can offer clients undertaking complex website and digital transformation programs in North America.”

​​​​David Gelb, Cofounder and Managing Director, JBi Digital, said:

“Joining Prophet feels like the natural next chapter. For nearly two decades, JBi has been built on three things: longevity, technical excellence, and a commitment to our people. We have nurtured deep client partnerships grounded in trust and delivery excellence. Prophet gives us the strategic platform to broaden what we offer whilst keeping the personal, hands-on approach our clients value. And it opens remarkable opportunities for our team to grow, collaborate with world-class strategists, and tackle more ambitious work together.”

Raj Bawa, Cofounder and Operations Director, JBi Digital, said:

At JBi Digital, we’ve always believed in building trusted partnerships and delivering digital transformation with excellence. Joining Prophet brings together two highly complementary businesses, giving our clients access to broader expertise while continuing to receive the quality, security and service they expect from us.”

About JBi Digital

Founded in 2008, JBi Digital is an award-winning London-based digital transformation agency with global delivery capabilities. Trusted by enterprise, public-sector and regulated organizations, JBi combines strategic creativity, technical excellence and robust security governance to build lasting client partnerships. The agency specializes in designing and delivering resilient, high-impact digital experiences that scale over time, driving measurable growth. For more information, visit www.jbidigital.co.uk.

About Prophet

Prophet is the Uncommon Growth Company—accelerating impact for business and marketing leaders through consulting, experience, and creative services.

With 15 global offices and 500+ strategists, analysts, creatives, marketers, digital experts and change agents, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Salesforce, Google, Marriott, Netflix, Amazon, T-Mobile and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

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