Brand Identity and Expression
Building instantly recognizable brand expressions, wordlessly conveying a brand’s personality and purpose. These expressions create valuable consistency in what brands look like, what they say and how they say it.
WHAT WE OFFER
Visual Identity & Design
Verbal Identity & Tone of Voice
Brand Guidelines
Naming & Nomenclature
Messaging
OUR PROCESS
Brand expression is shorthand for all that a company stands for. While everyone recognizes symbols like the Nike swoosh or McDonald’s golden arches, modern brand expression takes it a step further. Visual and verbal symbols need to capture the nuance of each physical and digital moment in ways that are distinctly different than their competitors.
OUR EXPERTS
LET’S TALK
Thank you for your inquiry.
JETBLUE
Sending an iconic airline and true challenger brand soaring into the future
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