PRESS RELEASE

Prophet Associate Partner and Creative Director Elaine Fok Joins the Jury for 2024 REBRAND 100® Global Awards

January 22, 2024

HONG KONG – Elaine Fok, Associate Partner and Creative Director at Prophet was invited to be a juror for the 2024 REBRAND 100® Global Awards. The winners of the 2024 awards are scheduled to be announced in February 2024. 

 “I am deeply passionate about recognizing and celebrating talents, and the transformative power of rebranding,” said Fok, “It’s a privilege to be on the jury board for the 2024 REBRAND 100® Global Awards as it provides an exceptional opportunity to honor the innovation, creativity and strategic thinking behind impactful brand transformations.”  

Since 2004, REBRAND 100® Global Awards has been the first and highly respected global recognition program for effective brand transformations. It celebrates excellence in organizations that devise solutions by integrating smart business strategies with design thinking to achieve their organizational goals. The program is juried by a panel of esteemed, international business, brand and design leaders.  

Fok, an Associate Partner and Creative Director at Prophet, leads the firm’s design discipline in Asia. Raised in Toronto and Hong Kong, her multifaceted design and creative prowess were shaped by these diverse cities. Fascinated by architecture, the shapes, lines, and forms of the pristine skyscrapers in both cities inspired her journey into the world of design. Her broad spectrum of skills ranges across creative thinking, brand creation, UX/UI, and transitioning from print to interactive designs. She attributes her versatility to a strong branding agency background and a steep learning curve from the unconventional career path.  

With her craftsmanship, creativity and passion, Fok has worked with a wide range of clients to help bring their brands to life. Her client portfolio includes AB InBev, Blackstone, BOE, Emaar Properties, KEF, Keyestone Properties, Kowloon Dairy, Manulife, MetLife, Midea, MB Bank, New World Group, Olam Agri, QT Hotels, St. Regis, Temasek, The Economist and Vantage.  

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet Appoints Patrick Eastwood as Partner to Strengthen Capabilities in APAC 

January 10, 2024

HONG KONG – Prophet, the leading growth and transformation consultancy, announced a new addition to its Asia leadership team, Patrick Eastwood, who will work as a partner in its Hong Kong office. Eastwood brings close to three decades of experience across growth strategy, brand building, campaigns and creative, working with clients such as AIA, Alibaba, Didi, Hong Kong Jockey Club and HSBC. 

“We are thrilled to welcome Patrick to Prophet,” said Alan Casey, partner and Asia regional lead at Prophet. “Patrick’s rich experience in developing strategic and creative solutions that help businesses build relentlessly relevant brands and unlock uncommon growth will be a huge asset for our clients across the region.”    

Before joining Prophet, Eastwood was a partner and the Asia Creative lead at critical issues firm, Brunswick, leading the firm’s brand, creative and campaign capabilities across Greater China and Southeast Asia. Having worked in Singapore, Hong Kong and London, his expertise spans a diverse range of sectors and practice areas including brand strategy, corporate purpose and ESG strategy, marketing communications, as well as organisational culture and employee engagement. Prior to his tenure at Brunswick, Eastwood held several senior roles at Omnicom-owned firms. 

“I’m excited to be a part of Prophet’s outstanding team. I’ve been hugely impressed by the energy and quality of my colleagues and their genuine passion to help businesses drive purposeful, sustainable and transformative growth,” said Eastwood. “Leaders across the region are looking to transform their businesses against a backdrop of change and uncertainty. I look forward to working with them and my colleagues to bring creativity and innovation to their business challenges.” 

With 15 offices worldwide including Hong Kong, Shanghai and Singapore, Prophet is a trusted growth and transformation partner in the APAC region, working closely with companies such as Samsung, ABInBev, Marriott, DBS and Emart to unlock uncommon growth. Prophet was recently awarded the Partner Innovation award by Channel Asia for its excellence in business innovation and transformation. 

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet Wins Partner Innovation (Enterprise) Award at Channel Asia Innovation Awards 2023 

December 1, 2023

SINGAPORE – Prophet, a growth and transformation consultancy, was nominated as a winner for Partner Innovation (Enterprise) at the Channel Asia Innovation Awards 2023

The Channel Asia Innovation Awards is the leading programme for celebrating excellence in innovation and transformation of businesses and technologies across the ASEAN region. The Partner Innovation Award recognizes customer innovation and excellence by pioneering businesses, technology specialists and collaborative providers. Prophet stood out as the winner amongst a list of prestigious technology leaders in the ASEAN region like Amazon Web Services, Singtel, Telstra Purple and Avanade Asia, for its ability to help clients drive innovation in complex markets with insights, agility and collaboration. 

“We’re honored and delighted to have Prophet win the Partner Innovation (Enterprise) award. We support our clients in unlocking uncommon growth in the Digital and Innovation space. Every team member in Asia works hard to unleash the full potential of Digital. I am proud of the team and excited to see what lies ahead in the following years,” said Samuel Levy-Basse, Partner at Prophet. 

Prophet received the award at an exclusive Innovation Awards cocktail gathering on November 9, 2023 at The Exchange in Singapore.

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including AXA, MB Bank, SAP, UEM Group, Resorts World Genting, Fox Networks and Friesland Campina, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward.  Prophet.com

PRESS RELEASE

Prophet Takes Home 6 Wins at Transform Awards Asia 2023 

November 30, 2023

SHANGHAI – Prophet, a growth and transformation consultancy, was recognized with six awards, including one gold, three silver and two bronze , for its work with ASUS, G7 Connect and Seatrium at the Transform Awards Asia 2023. The awards ceremony was held at the W Hotel, The Bund in Shanghai,  

Each year the Transform Awards recognize excellence in creativity and strategy across the entire  brand development process. Covering global regions including the Middle East and Africa, North America, Asia, Europe, Australia and New Zealand, and the Nordics, the 2023 award marks the seventh consecutive year Prophet’s award-winning work in Asia has been celebrated in the region.   

Prophet was recognized for its outstanding work across growth strategy, brand story development, and visual identity design, with leading clients including ASUS, G7 Connect and Seatrium. 

The firm won two awards for its work with ASUS to develop an ESG brand story for its renewed ambition to lead a sustainable future. 

  • Gold – ASUS: Best Development Project to Reflect a Change of Mission, Values or Positioning 
  • Silver – ASUS: Best Brand Evolution (Consumer) 

“We are extremely honored and proud to celebrate the great work and partnership Prophet achieved with our clients,” said Lily Wen, Associate Partner at Prophet. “We are committed to helping companies drive uncommon growth – the type of growth that’s purposeful, transformative and sustainable.”  

“It was a pleasure to partner with Prophet on the journey driving sustainability at ASUS. Prophet’s experts understood deeply the core of ASUS’s DNA and strategy and developed a sophisticated ESG narrative through winning storytelling and visual expressions,” said Eunice Chou, Global Commercial Marketing Head at ASUS. 

Prophet received accolades for creating Seatrium, a transformative new brand born from the merger of Keppel Offshore & Marine and Sembcorp Marine in Singapore. 

  • Silver – Seatrium: Best Corporate Rebrand Following a Merger or Acquisition
  • Silver – Seatrium: Best Visual Identity from the Engineering and Manufacturing Sector 

Additionally, Prophet was also recognized for its work with Chinese IoT SaaS solutions leader G7 Connect a to develop a new brand strategy and visual identity post-merger. 

  • Bronze – G7 Connect: Best Corporate Rebrand Following a Merger or Acquisition 
  • Bronze – G7 Connect: Best Visual Identity from the Transport and Logistics Sector 

“We are honored to have partnered with G7 Connect to help develop a compelling brand for the NewCo merged from two industry giants, anchoring on the beautiful changes digital technologies can bring to the road freight industry in China,” said Jolin Guan, Associate Partner at Prophet. “It has been truly amazing to see G7 Connect’s new brand strategy come to life across different touchpoints, taking the company to new horizons.” 

“We’d like to thank Prophet for its strong expertise, insights and methodologies that helped accelerate our merger. It allowed us to assess G7 Connect’s strengths and equities in a more thoughtful way, while being committed to human-centricity in our long-term strategy. With its strategic guidance, every touch of our communications feels deeply authentic, results-driven and compelling,” expressed Yayun Guo, Head of Brand Communications and Marketing of G7 Connect. 

In addition to the six Transform awards, Prophet was also recognized as a winner in the Partner Innovation (Enterprise) category at Channel Asia Innovation Awards 2023.  

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet Names Josh Feldmeth to New Role of Chief Strategy Officer

November 8, 2023

NEW YORK – Prophet, the global growth and transformation consultancy, announced that Josh Feldmeth has been elevated to the new role of Chief Strategy Officer (CSO). He will hone Prophet’s strategic vision and execution helping to scale the business with unique value propositions. Based in New York, Feldmeth will lead the corporate strategy team and report to Michael Dunn, CEO and Chairman. 

Feldmeth has been a Senior Partner at Prophet for six years. He brings expertise at the intersection of business strategy and customer insights. During his tenure at Prophet, he has co-led the Strategy discipline. Before joining Prophet, he spent 14 years at Interbrand, in various global roles, most recently as North American CEO. 

“For the past few years, we have been on our own transformation journey at Prophet. We are looking to capitalize on new market potential, add more capabilities and accelerate growth,” says Dunn. “Leading our transformation requires focus and precision around our strategic vision, and Josh’s vast expertise and previous roles at Prophet make him well-suited for the task at hand. I look forward to working with him to continue to push Prophet to achieve our own uncommon growth.” 

Feldmeth adds, “I am excited to lead the Corporate Strategy team as we work to take Prophet to the next level. As I prepared for this role, I met with clients and competitors. I talked with our firm leaders and board members. What comes out in every conversation is the unique market opportunity for Prophet. This place is special. I’m honored and eager to help unlock its full potential.” 

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Handelsblatt Recognises Prophet in Top Consultancy Listing

August 24, 2023

Berlin/Munich – Prophet, the global growth and transformation consultancy, has been named one of the best consulting companies in Germany in 2023 by Handelsblatt.

The prestigious listing sees consulting firms awarded across industries and functional disciplines based on client feedback as well as recommendations by peers. Prophet has been endorsed for its expertise in five categories: strategy & organization, marketing & sales, industrial goods, consumer goods & retail and family & medium-sized businesses.

“It has been an exhilarating year for us,” said Dr Jörg Meurer, partner at Prophet. “In addition to this recognition from Handelsblatt, we were honoured again by Brand eins magazine earlier this year in their top consultancy listing. These accolades validate our unique approach and capabilities, which empower our clients to navigate a constantly changing world and discover uncommon ways to thrive and succeed in their businesses.”

“I would like to take the opportunity to extend our heartfelt gratitude to our clients, for trusting in our abilities and allowing us the privilege of partnering with them on their transformational journeys. Without their collaboration and support, such achievements would not be possible,” said Dr. Stephan Schusser, partner at Prophet.

“We are thrilled to celebrate our recognition in such a distinguished consultancy listing. This achievement marks an essential milestone on our journey of growing the business and solidifying our reputation in the German market,” continued Tobias Bärschneider, senior partner and EMEA regional lead at Prophet. “I am immensely proud of our exceptional team whose dedication, expertise and unwavering commitment to excellence have played a pivotal role in this success. It is their passion and hard work that continue to propel us to new heights.”

The full list from Handelsblatt can be found here.

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet Recognized among Notable Digital Transformation Firms 

August 15, 2023

NEW YORK – Prophet, the global growth and transformation consultancy, received recognition among notable vendors in the Forrester Research report, The Digital Transformation Services Landscape, Q3 2023. This comprehensive report offers insights into 38 digital transformation service providers, empowering business leaders to learn how providers differ and investigate options based on size and market focus. ​

“We are very appreciative of this recognition from Forrester as we believe it highlights our ability to help our clients chart a clear roadmap for creating long-term customer and business value through digital while also executing practical solutions that drive day one impact,” said Kristen Groh, Senior Partner of Prophet’s Digital Transformation service. ​

In the Forrester report, the authors note that digital transformation can speed up value delivery, revamp business models and foster innovation. However, it’s a complex endeavor that comes with a high failure rate. Acknowledging this reality, the report states, “Enterprises turn to digital transformation service providers to help them navigate through this complexity and identify accelerated paths toward new sources of value.” ​

“It’s an honor to be recognized by Forrester as together we focus on helping our clients transform their businesses and drive uncommon growth,” said Mike Leiser, Chief Transformation Officer and Senior Partner of Prophet’s Digital Transformation service.​

The Forrester Landscape is designed to help leaders understand the value a digital transformation firm provides, learn how each firm differs and examine providers based on their business needs. 

Read Forrester’s landscape report here.

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet Recognized Among Notable Organizational Culture Consulting Firms  

August 10, 2023

NEW YORK – Prophet, the global growth and transformation consultancy, has been recognized among notable vendors in the Forrester Research report, The Organizational Culture Consulting Services Landscape, Q3 2023. The report provides an overview of 16 culture consulting service providers. Business leaders can partner with organizational culture consulting services providers to accelerate organizational culture change.   

 “Our clients continually hold up Prophet’s human-centric approach to organizational transformation as a differentiated way to accelerate time to value and de-risk large-scale change,” said Tina Naser, senior partner and co-lead of Prophet’s Organization and Culture practice.  “It is an honor to be recognized by Forrester.” 

The report, authored by Angelina Gennis, James McQuivey, Ana Synakh and Demi Starks, notes that culture consulting engagements can build resiliency, especially during challenging times. The report states, “Even cultures that employees love are exposed to external risks and volatility. Culture consulting firms articulate the impact of external factors on culture and assist in standing up social infrastructure for a workforce to navigate change as a unified front. This balances difficult working conditions with clear shared purpose and human-centeredness.”   

The Forrester Landscape is designed to help leaders understand the value an organizational culture consulting firm provides, learn how each firm differs and examine providers based on their business needs.  

“Culture has never been more important in helping organizations build resilient, purposeful businesses in today’s VUCA environment,” said Michael Welch, partner and co-lead of Prophet’s Organization and Culture practice. “We are proud to be recognized by Forrester as we believe it highlights our deep expertise in helping clients build the organizations and cultures that deliver uncommon growth.” 

Read Forrester’s landscape report here

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet Partner Jacqueline Alexis Thng Joins the Judging Panel for Channel Asia Women in ICT Awards 2023 

April 26, 2022

SINGAPORE – Jacqueline Alexis Thng, partner at Prophet, a global growth and transformation consulting firm is invited to be one of the judges for Channel Asia Women in ICT Awards (WIICTA) 2023.

Since 2019, Channel Asia has celebrated gender diversity and inclusion and recognized female excellence across the ASEAN tech channel, providing a platform to showcase influential figures across the local industry. Some of the past winners of WIICTA last year include Kirsten Gilbertson from Amazon Web Services (Singapore), Sarada Karri at Salesforce (Singapore), Xu Ying at Microsoft (Singapore) and Catherine Lian at IBM (Malaysia). 

Thng was a member of the judging panel in WIICTA 2022 and was invited to renew her position to once again provide support in 2023. Thng has previously participated as a panelist at  Rebrand, Next Money Fintech by Visa, Techsauce and more. 

“It’s a privilege to be a judge for this award ceremony especially since honoring women in tech is so important for the holistic growth of information and technology,” Thng added. Winners of the awards will be announced at an in-person luncheon at The St. Regis Singapore on Friday, August 25th

With over 25 years of experience, Thng combines in-depth analytics and strategic thinking in digital and experience transformation, innovation, brand development, identifying and activating strategic growth opportunities for clients across diverse industries. She has served as the lead strategic advisor on a variety of engagements both in Asia and globally, including playing an instrumental role in driving value creation with clients such as DBS Bank, MB Bank, BNP Paribas Cardif, SAP, AXA and SunLife Financial. She is a prominent keynote speaker at conferences and regular contributor to regional media.  

In 2015, Jaqueline was named one of the World’s Most Influential Marketing Leaders by World Marketing Congress. In 2022, Jacqueline was recognized once again by World Marketing Congress as one of the world’s leading Marketing Maverick. She awarded also awarded Personal Innovation of the Year – Marketing Excellence award at Channel Asia Innovation Awards 2022.  

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Prophet and KEYLENS Listed in brand eins Top Consultancy Listing for 2023

March 23, 2023

BERLIN/MUNICH – Prophet and KEYLENS, a Prophet company, have both been named as top consultancies in this year’s brand eins coveted listing.

Compiled in partnership with the data company Statista, the brand eins annual list reveals those consultancies most recommended by their peers and clients. In 2023, Prophet has been endorsed for its expertise in the marketing, brand, pricing sector and KEYLENS – for the fifth consecutive year – is recognized for its strategy development capabilities.  

“It’s a real privilege to once again be celebrated as a leading consultancy by brand eins and to have now made the leap into the best consultants in Germany under the Prophet brand,” says Dr. Stephan Schusser, partner at Prophet and co-owner of KEYLENS. “With first-class strategy consulting complemented by a comprehensive range of experience and creative services, we open up new ways of thinking and working to enable our clients in the German market to clinch transformational growth opportunities.”

“A sincere thank you to all of our clients who continue to trust us to advise and partner with them on their growth journeys and to the talented people who make our team in Germany and the passion and smart-thinking they demonstrate each day,” said Dr. Jörg Meurer, partner at Prophet and co-owner of KEYLENS. “This double award could not be possible without our fantastic team in Berlin, Hamburg and Munich and the support of our international colleagues at Prophet.”

“This endorsement comes at an exciting time,” continued Tobias Bärschneider, senior partner and EMEA regional lead at Prophet. “This is the first full year since Prophet and KEYLENS joined forces, tying together our collective capabilities, and this double accolade is truly reflective of the high-caliber team we have built in Germany and how we’re helping clients in this market, deepening our ever-growing multidisciplinary firm to become the full end-to-end, award-winning impact partner. We look forward to continuing to achieve quality outcomes and unlock uncommon growth for our clients.”

The full list, and details of the survey’s methodology, can be found here.

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

Jen Casimiro Joins Prophet as Director of Diversity, Equity and Inclusion

March 06, 2023

SAN FRANCISCO – Prophet, the global growth and transformation consultancy, announced that Jen Casimiro has joined the firm as its new director of diversity, equity and inclusion (DEI). In her role, she will design and integrate DEI programs and processes that will have a positive impact at the individual, interpersonal, and institutional levels. Through formal and informal programs, processes and coaching, she will support the Prophet team globally and engage the team members across the organization to recognize their potential to be leaders and changemakers of DEI. Casimiro reports to Chiaki Nishino, President. 

For the past 10 years, Casimiro has been a DEI leader. She previously served as Senior Talent Director, Head of Talent Department of DEI at IDEO where she built the DEI team from the ground up. Casimiro has been recognized for her work, being named one of the top 100 DEIB leaders of 2022 by recruiting company, Untapped.  

“We have made great progress on our DEI efforts at Prophet – but there is still improvement to be made,” said Nishino “Inclusivity has to be addressed at every point of interaction – with clients, with our teams, and with each other as individuals. Jen understands the value of this approach and we are excited for her to lead and help us advance on our path to achieving representation and creating an environment where everyone has a sense of belonging.” 

Casimiro said, “Prophet has done great work in DEI to date, and I look forward to continuing to intentionally embed DEI practices into Prophet’s culture and business. My goal is to support and bridge grassroots efforts with top-down efforts while centering on the most marginalized. This work comes from my heart, and I hope to teach others to create more accountability and action.”  

Casimiro is based out of the Prophet San Francisco office.   

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

PRESS RELEASE

New Senior Leadership Hire Strengthens Prophet’s Organizational and Culture Transformation Capabilities

February 15, 2022

NEW YORK – Prophet, the leading growth and transformation consultancy, is continuing to strengthen its global organizational and culture transformation capabilities with the addition of a new senior partner, Tina Naser. Based in Prophet’s New York office, Naser brings over 25 years of experience designing organizational, culture and talent strategies for clients across financial services, healthcare, manufacturing and aviation. Her considerable expertise will help Prophet’s clients unlock a human-centered approach to organizational transformation.     

Most recently, Naser was the global practice leader for IBM Consulting’s Talent Transformation Strategy practice. In that role, she helped Fortune 100 companies drive enterprise-wide digital transformations, build resilient and agile operating models, accelerate upskilling and reskilling and embed DE&I principles across the talent lifecycle. In addition, Naser served as the people experience executive sponsor, overseeing career progression, talent reviews, recruiting, learning and development, DE&I and community programs for IBM Consulting. Previously, she held senior roles at Oliver Wyman, Credit Suisse and Deloitte Consulting.  

“We are thrilled to welcome Tina to Prophet,” said Tony Fross, partner and Organization and Culture practice lead at Prophet. “Her extensive expertise, proven leadership and passion for transformation will enable us to help even more clients unlock uncommon growth and transform their organization and culture.”   

Naser is a hands-on philanthropist focused on DE&I, education and women’s rights. She is an advisor, investor and mentor for Conscious Venture Lab, an early-stage business accelerator that invests in purpose-driven start-ups founded by women and minorities. In addition, she serves as a Board Member for The Galavante in the World Foundation, focused on evacuating, resettling and funding scholarships for students and alums from The American University of Afghanistan. She is also a mentor for Women in America.      

“Throughout my career, I have learned that the most successful companies are the ones that operate at the intersection of profit, people and purpose- that shareholder value is an outcome, not a raison d’etre,” said Naser. “I am excited to join Prophet and help our clients unlock sustainable, high-impact growth.”    

About Prophet

Prophet is a growth and transformation consulting firm that helps leaders unlock uncommon growth. The type of growth that isn’t just bigger, more profitable or faster. It’s rich with possibility and aligns with where the world is now — and where it will be tomorrow. Uncommon growth is purposeful, transformative and sustainable.

With 15 global offices and 600+ strategists, data analysts, marketers, digital experts and creatives, Prophet has worked with the world’s most successful companies, including CVS Health, Home Depot, Marriott, Netflix, Electrolux and UBS, partnering with them from strategy to in-market execution. Our teams are committed to partnering with clients to develop solutions that drive lasting impact and help move society forward. Prophet.com

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